{"id":2128,"date":"2024-10-18T15:10:50","date_gmt":"2024-10-18T15:10:50","guid":{"rendered":"https:\/\/www.whimsitoons.com\/blog\/?p=2128"},"modified":"2025-12-23T12:49:38","modified_gmt":"2025-12-23T12:49:38","slug":"how-much-does-a-b2b-explainer-video-cost","status":"publish","type":"post","link":"https:\/\/www.whimsitoons.com\/blogs\/how-much-does-a-b2b-explainer-video-cost\/","title":{"rendered":"How Much Does A B2B Explainer Video Cost? Guide for Different Styles"},"content":{"rendered":"<audio class=\"wp-audio-shortcode\" id=\"audio-2128-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/www.whimsitoons.com\/blogs\/wp-content\/uploads\/2024\/10\/ttsmaker-file-2025-1-8-13-3-13.mp3?_=1\" \/><source type=\"\" src=\"\" \/><a href=\"https:\/\/www.whimsitoons.com\/blogs\/wp-content\/uploads\/2024\/10\/ttsmaker-file-2025-1-8-13-3-13.mp3\">https:\/\/www.whimsitoons.com\/blogs\/wp-content\/uploads\/2024\/10\/ttsmaker-file-2025-1-8-13-3-13.mp3<\/a><\/audio>\n<p><span style=\"font-weight: 400;\">&#8220;How much does a B2B explainer video cost&#8221; is the question which instantly pops into everyone&#8217;s mind who are looking to use this marketing strategy in promoting their brand.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">B2B explainer videos are a great way to give fresh insights about your company and its newly launched products or services you are introducing is essential to showing your commitment to your customers.<\/span><\/p>\n<p><a href=\"https:\/\/www.theb2bhouse.com\/video-marketing-statistics-latest-trends-and-insight-you-need-to-know\/#72-of-customers-preferred-to-learn-about-a-product-or-service-through-video-rather-than-text-source-hubspot\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">According to the stats, 72% of people<\/span><\/a><span style=\"font-weight: 400;\"> prefer learning about a product or service through video rather than dry text.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where <\/span> <span style=\"font-weight: 400;\">B2B explainer videos come in very handy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, in this blog post, we\u2019ll cover everything about B2B explainer videos from:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What is the cost of a B2B explainer video<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What influences a B2B explainer video&#8217;s price\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How to choose the right style for your company\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Budgeting tips of B2B explainer video.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Without further ado, let&#8217;s get right into our topic.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What Are B2B Explainer Videos?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">B2B explainer videos are short, engaging videos that explain any complex business idea, new product, or service in 60 to 120 seconds.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This video helps in breaking down big ideas into easy-to-understand ways.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The purpose of these B2B videos is to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Generate new leads<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Educate potential customers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Turn leads into sales.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can <\/span><a href=\"https:\/\/www.whimsitoons.com\/blogtestfive\/create-2d-animated-explainer-video\/\"><span style=\"font-weight: 400;\">create a <\/span><span style=\"font-weight: 400;\">2D animated explainer video<\/span><\/a><span style=\"font-weight: 400;\"> for your B2B business or a 3D one; it is totally up to your choice and budget. Both work great in marketing strategy.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Factors That Affect the Pricing Of A B2B Explainer Video<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">To answer the question, &#8220;How much does a B2B explainer video cost?&#8221; everyone must be aware of the factors that affect animated <\/span><span style=\"font-weight: 400;\">explainer video<\/span><span style=\"font-weight: 400;\"> pricing:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Video Length:\u00a0<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The<\/span><a href=\"https:\/\/www.whimsitoons.com\/blogtestfive\/animated-explainer-video-pricing\/\"><span style=\"font-weight: 400;\"> B2B <\/span><span style=\"font-weight: 400;\">animated explainer video pricing<\/span> <\/a><span style=\"font-weight: 400;\">varies greatly by the duration of the video.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The longer the video, the greater the price. Most explainer films are 60-90 seconds long, as this is the best length for engagement.\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Style and Complexity:\u00a0<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">A B2B explainer video&#8217;s style and complexity will usually cost more because of the time and skill needed.\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Voiceovers and Sound Design:\u00a0<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The production value and total cost of a B2B explainer video increase when the client requests various sound effects and expert voiceovers\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Revisions and Edits:\u00a0<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Regular changes and adjustments will have an effect on costs, especially for complicated videos like 3D animations.\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Agency Expertise:\u00a0<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">If you opt for a well-established <\/span><a href=\"https:\/\/www.whimsitoons.com\/video-type\/explainer-videos\/\"><span style=\"font-weight: 400;\">explainer video agency<\/span><\/a><span style=\"font-weight: 400;\">, then it will cost you more, but you&#8217;ll get the best quality video in the end.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are many agencies who are offering <\/span><a href=\"https:\/\/www.whimsitoons.com\/services\/professional-2d-animation-services\/\"><span style=\"font-weight: 400;\">custom 2d animation service<\/span><\/a><span style=\"font-weight: 400;\"> as well as <\/span><a href=\"https:\/\/www.whimsitoons.com\/services\/professional-3d-animation-services\/\"><span style=\"font-weight: 400;\">custom 3d animation service<\/span><\/a><span style=\"font-weight: 400;\">; exploring the options on your own will help you get the best price according to your needs.\u00a0\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How Much Does A B2B Explainer Video Cost? Average Costs For Different Styles<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The different styles of B2B explainer video pricing vary significantly depending on the style you choose.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Below, we&#8217;ve outlined some of the most common styles and their average costs:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Animated Explainer Videos<\/span><iframe loading=\"lazy\" title=\"Promotional Explainer Video for MEDLYNK by Whimsitoons | 2D Animation | Motion Graphic\" src=\"https:\/\/www.youtube.com\/embed\/G9-iF3Kq3qw?list=PLIRcNNicEiux4jv0rD-MOBk006tB2WWg8\" width=\"949\" height=\"534\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">An animated video is the most preferred choice for B2B companies; why?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is because these videos are flexible and work perfectly to creatively explain complicated ideas with a unique approach.\u00a0<\/span><\/p>\n<p><b>Cost:<\/b> <span style=\"font-weight: 400;\">If you are not sure <\/span><a href=\"https:\/\/www.whimsitoons.com\/blogtestfive\/how-much-does-an-animated-explainer-video-cost\/\"><span style=\"font-weight: 400;\">how much does an animated explainer video cos<\/span><span style=\"font-weight: 400;\">t<\/span><\/a><span style=\"font-weight: 400;\">, then it can range between $3,000 and $10,000, depending on the level of detail and customization.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Whiteboard Animation Videos<\/span><iframe loading=\"lazy\" title=\"Promotional Explainer Video for Network Property Buyers by Whimsitoons | Whiteboard\" src=\"https:\/\/www.youtube.com\/embed\/Z2Vyv4djePI?list=PLIRcNNicEiuwdwNJ4jHq3eqq-BCCl1qCh\" width=\"949\" height=\"534\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Whiteboard animations are a budget-friendly option.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They involve simple drawings on a whiteboard, which are animated as if being drawn in real-time\u00a0<\/span><\/p>\n<p><b>Cost:<\/b><span style=\"font-weight: 400;\"> Depending on length and complexity., this style will cost between $1,000 and $7,000<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">3D Animation Explainer Videos<\/span><iframe loading=\"lazy\" title=\"3D Animation of Back Garden by Whimsitoons\" src=\"https:\/\/www.youtube.com\/embed\/2FlPK9msdBo?list=PLIRcNNicEiuwnDRMQw-AoiGWH4Nxk-d61\" width=\"949\" height=\"534\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you\u2019re looking for high-end visuals, 3D animation is the way to go.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These videos are highly detailed and can demonstrate products or concepts in a visually stunning way.\u00a0<\/span><\/p>\n<p><b>Cost:<\/b><span style=\"font-weight: 400;\"> The <a href=\"https:\/\/www.whimsitoons.com\/blogtestfive\/how-much-does-an-animated-explainer-video-cost\/\">animated explainer video cost<\/a> ranges from $10,000 to $50,000, making it one of the most expensive options.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">2D Animation Explainer Video<\/span><iframe loading=\"lazy\" title=\"Doctor First | 2D Cartoon Video by Whimsitoons\" src=\"https:\/\/www.youtube.com\/embed\/dLIp7sFszAM?list=PLIRcNNicEiuycBvn-g3lRvheFSboWgkZe\" width=\"949\" height=\"534\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">2D animation is another popular choice for B2B explainer videos.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They offer a classic animated look and feel without the high price tag of 3D animation.\u00a0<\/span><\/p>\n<p><b>Cost:<\/b><span style=\"font-weight: 400;\"> A 2D animation explainer video typically costs between $3,000 and $8,000.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Motion Graphic Videos<\/span><iframe loading=\"lazy\" title=\"Explainer Video Short of Digital Currencies and NFT's by Whimsitoons | Motion Graphic | Infographic\" src=\"https:\/\/www.youtube.com\/embed\/Awk3j3ZWjT0?list=PLIRcNNicEiuwKbsh9NYII1svovN46oqF0\" width=\"949\" height=\"534\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Motion graphic explainer videos use dynamic text and graphics to convey a message, often with a modern and sleek design.\u00a0<\/span><\/p>\n<p><b>Cost:<\/b><span style=\"font-weight: 400;\"> These videos are relatively affordable, ranging from $2,000 to $9,000, making them a good middle-ground option.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Tips For Budgeting High-Quality B2B Explainer Videos<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">To get the most value from your investment, consider these budgeting tips:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Keep it short<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The main thing about these videos is that they are short.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So don\u2019t opt for longer videos for 1 or 2 minutes if you want to cut the budget short.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep your video to the point to hold the viewer&#8217;s attention more effectively.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Choose the right style<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Select a style that fits both your message and your budget.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, if you need something visually impactful, you might consider a 2D or 3D animation, even though it costs more.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Opt for long-term value.<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t just think for the moment; instead, think about creating evergreen content that can be used in various marketing channels over time, giving you more return on investment.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">Explore the different agencies<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Get quotes from multiple agencies to compare B2B explainer video pricing. Sometimes, a smaller or niche agency can offer better pricing without sacrificing quality.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Wrapping It Up!<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When it comes to \u201chow much does a B2B explainer video cost? The answer depends on several factors, including style, complexity, and length.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether you opt for a whiteboard animation or a high-end 3D video, understanding your options and budget will help you make the best choice for your business.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep in mind that investing in a high-quality explainer video is a long-term benefit that can pay off by attracting new clients and boosting conversions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, explore your options and choose wisely!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;How much does a B2B explainer video cost&#8221; is the question which instantly pops into everyone&#8217;s mind who are looking to use this marketing strategy in promoting their brand. B2B explainer videos are a great way to give fresh insights about your company and its newly launched products or services you are introducing is essential [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2129,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[146],"class_list":["post-2128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-animation-videos","tag-how-much-does-a-b2b-explainer-video-cost"],"_links":{"self":[{"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/posts\/2128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/comments?post=2128"}],"version-history":[{"count":1,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/posts\/2128\/revisions"}],"predecessor-version":[{"id":3559,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/posts\/2128\/revisions\/3559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/media\/2129"}],"wp:attachment":[{"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/media?parent=2128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/categories?post=2128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.whimsitoons.com\/blogs\/wp-json\/wp\/v2\/tags?post=2128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}